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Bowflex TV

I came up with the concept the “Bowflex Doubletake” which is “when you see a great body and realize it’s your own.”  I wrote several scripts for :30 :60 and :120 TV commercials.

Agency: FCB Seattle
Engagement role: Concept development, copywriting[gallery_bank type=”images” format=”filmstrip” title=”true” desc=”false” img_in_row=”3″ display=”all” sort_by=”sort_order” animation_effect=”fadeIn” image_width=”600″ album_title=”true” album_id=”1″]