While I was contract writer at Charles Schwab, I wrote concepts and copy for everything from corporate event themes and executive brochures to website pages, ads, direct mail and email. Company: Charles Schwab | Creative Services (internal agency) Engagement role: Conceptual development, copywriting The National Financial Literacy Challenge – Inaugural Campaign The …
Read More »Wells Fargo Banner Ads
As a lead creative on the Wells Fargo account at Ogilvy One, I developed concepts and wrote copy for numerous digital campaigns which included banners, emails and landing pages. I also created and wrote high-level strategic messaging platforms and help define the brand voice for Wells Fargo corporate marketing. Here’s one concept for Wells Fargo mobile banking, which …
Read More »