As a lead creative on the Wells Fargo account at Ogilvy One, I developed concepts and wrote copy for numerous digital campaigns which included banners, emails and landing pages. I also created and wrote high-level strategic messaging platforms and help define the brand voice for Wells Fargo corporate marketing. Here’s one concept for Wells Fargo mobile banking, which was a rotating banner ad.
Agency: Ogilvy One | San Francisco
Engagement role: Concept development, copywriting